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Education
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Encyclopedias, dictionaries
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History
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Computer science
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Other
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Foreign languages
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Culture and art
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School reading books
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Literature
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Natural sciences
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Popular science and academic
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Guides
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Professional and specialist guides
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Law
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Tourist guides and travel
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Psychology
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Religion
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Sport, fitness, diets
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Technology and mechanics
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Big Data
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Electronics
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Microsoft Office
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Management
Podcasts
Usługa czysto platoniczna. Jak z samotności robi się biznes
Co biznes ma wspólnego z miłością? Gdy spojrzeć na to na chłodno, można stwierdzić, że niewiele. Ale chłodne spojrzenie to ostatnia rzecz, na której zależy temu, kto pragnie coś sprzedać. Bohaterami tej książki są ludzie gotowi zapłacić za erzac bliskości. Emeryci zadłużający się na produkty mające dać im ciepło macierzyńskiej miłości, studentka psychologii, która za zaskórniaki kupuje w pakietach przyjacielski dotyk, akceptację i obecność, nieśmiały uczeń trenera podrywu gotowy na polecenie swojego guru rzucić się w centrum handlowym z pocałunkami na przypadkową dziewczynę. Oktawia Kromer podąża szlakiem firm, które oferują klientom takie i inne zadziwiające towary i usługi. Rozmawia też z samymi przedsiębiorcami: przytulaczami, sprzedawcami ze sklepu wysyłkowego dla więźniów, swatkami, agentkami biur matrymonialnych, towarzyszką w żałobie... Wiele z tych biznesów wzbudza niesmak. Czuć w nich cynizm, żerowanie na samotności klientów. Część przedsiębiorców ma jednak dobre intencje. A niektórzy sami są samotni. Szewc bez butów chodzi? Tak bywa i ze sprzedawcami usługi czysto platonicznej.