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The Salesforce Business Analysis Playbook. Become a trusted Salesforce advisor through expert business analysis and applied AI skills - Second Edition
Srini Munagavalasa
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Salesforce projects often fail not due to technology limitations but because of unclear requirements, poor stakeholder alignment, and a lack of business context. The Salesforce Business Analyst Playbook, Second Edition, addresses these challenges head-on, offering a complete, real-world guide for Business Analysts looking to elevate their impact on Salesforce implementations.
Written by Srini Munagavalasa, a seasoned Salesforce leader with over 20 years of global experience across Salesforce and SAP CRM, this updated edition introduces powerful new content, including generative AI tools, advanced analysis techniques, automated traceability, and modern Salesforce features such as Flows and in-app guidance. These updates empower analysts to work smarter, whether gathering requirements, optimizing solution design, managing testing, or driving adoption. You’ll walk through the entire Salesforce project life cycle with practical methods, stakeholder collaboration strategies, testing plans, and certification guidance, ensuring you can handle complex projects with confidence.
By the end of this book, you’ll be able to lead the business analysis efforts across every stage of a Salesforce project, solve real-world problems, and adapt to Salesforce’s evolving capabilities.
*Email sign-up and proof of purchase required
Written by Srini Munagavalasa, a seasoned Salesforce leader with over 20 years of global experience across Salesforce and SAP CRM, this updated edition introduces powerful new content, including generative AI tools, advanced analysis techniques, automated traceability, and modern Salesforce features such as Flows and in-app guidance. These updates empower analysts to work smarter, whether gathering requirements, optimizing solution design, managing testing, or driving adoption. You’ll walk through the entire Salesforce project life cycle with practical methods, stakeholder collaboration strategies, testing plans, and certification guidance, ensuring you can handle complex projects with confidence.
By the end of this book, you’ll be able to lead the business analysis efforts across every stage of a Salesforce project, solve real-world problems, and adapt to Salesforce’s evolving capabilities.
*Email sign-up and proof of purchase required
- 1. Identifying Requirements
- 2. Elicitation and Document Requirements
- 3. Prioritizing Requirements
- 4. Process Flows—As-Is Versus To-Be
- 5. Business Requirements Document, User Stories, and Acceptance Criteria
- 6. Solution Design and Functional Documents
- 7. Navigating Declarative versus Programmatic Salesforce Solutions
- 8. Demonstrating Functionality Using Prototypes
- 9. Exploring Conference Room Pilots
- 10. Technical and Quality Testing
- 11. Requirements Traceability Matrix
- 12. User Acceptance Testing
- 13. Communication and Knowledge Management
- 14. End-User Training
- 15. Post-Production Support and Super Care
- 16. The Salesforce Productivity Tool Kit
- 17. Salesforce Business Analyst Certification
- 18. Career Opportunities and Related BA Roles
- Title:The Salesforce Business Analysis Playbook. Become a trusted Salesforce advisor through expert business analysis and applied AI skills - Second Edition
- Author:Srini Munagavalasa
- Original title:The Salesforce Business Analysis Playbook. Become a trusted Salesforce advisor through expert business analysis and applied AI skills - Second Edition
- ISBN:9781806109265, 9781806109265
- Date of issue:2026-03-20
- Format:Ebook - EPUB
- Item ID: e_4lkk
- Publisher: Packt Publishing
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