Salesforce for Beginners. A step-by-step guide to creating, managing, and automating sales and marketing processes

Sharif Shaalan

Salesforce is the world's leading Customer Relationship Management (CRM) software, helping businesses connect with their constituents and partners. This book will give you a comprehensive introduction to managing sales, marketing, customer relationships, and overall administration for your organization. You'll learn how to configure and use Salesforce for maximum efficiency and return on investment.You'll start by learning how to create activities, manage leads, and develop your prospects and sales pipeline using opportunities and accounts, and then understand how you can enhance marketing activities using campaigns. Packed with real-world business use cases, this Salesforce book will show you how to analyze your business information accurately to make productive decisions. As you advance, you'll get to grips with building various reports and dashboards in Salesforce to derive valuable business insights. Finally, you'll explore tools such as process builder, approval processes, and assignment rules to achieve business process automation and set out on the path to becoming a successful Salesforce Administrator.By the end of the book, you'll have learned how to use Salesforce effectively to achieve your business goals.

Smarter Decisions - The Intersection of Internet of Things and Decision Science. A comprehensive guide for solving IoT business problems using decision science

Jojo Moolayil

With an increasing number of devices getting connected to the Internet, massive amounts of data are being generated that can be used for analysis. This book helps you to understand Internet of Things in depth and decision science, and solve business use cases. With IoT, the frequency and impact of the problem is huge. Addressing a problem with such a huge impact requires a very structured approach. The entire journey of addressing the problem by defining it, designing the solution, and executing it using decision science is articulated in this book through engaging and easy-to-understand business use cases. You will get a detailed understanding of IoT, decision science, and the art of solving a business problem in IoT through decision science. By the end of this book, you’ll have an understanding of the complex aspects of decision making in IoT and will be able to take that knowledge with you onto whatever project calls for it

Real-time Analytics with Storm and Cassandra. Solve real-time analytics problems effectively using Storm and Cassandra

Shilpi Saxena

Internet of Things with Arduino Blueprints. Develop interactive Arduino-based Internet projects with Ethernet and WiFi

Pradeeka Seneviratne

Advanced Deep Learning with Python. Design and implement advanced next-generation AI solutions using TensorFlow and PyTorch

Ivan Vasilev

In order to build robust deep learning systems, you’ll need to understand everything from how neural networks work to training CNN models. In this book, you’ll discover newly developed deep learning models, methodologies used in the domain, and their implementation based on areas of application. You’ll start by understanding the building blocks and the math behind neural networks, and then move on to CNNs and their advanced applications in computer vision. You'll also learn to apply the most popular CNN architectures in object detection and image segmentation. Further on, you’ll focus on variational autoencoders and GANs. You’ll then use neural networks to extract sophisticated vector representations of words, before going on to cover various types of recurrent networks, such as LSTM and GRU. You’ll even explore the attention mechanism to process sequential data without the help of recurrent neural networks (RNNs). Later, you’ll use graph neural networks for processing structured data, along with covering meta-learning, which allows you to train neural networks with fewer training samples. Finally, you’ll understand how to apply deep learning to autonomous vehicles.By the end of this book, you’ll have mastered key deep learning concepts and the different applications of deep learning models in the real world.

PlayStation Mobile Development Cookbook. Over 65 recipes that will help you create and develop amazing mobile applications!

Michael Fleischauer

With the PlayStation¬ÆMobile SDK you can create stunning games for the PlayStation¬ÆVita and PlayStation‚ѢCertified devices (PS Certified devices). It includes everything you need to get started, including an IDE for developing your code and even an emulator to test your creations.PlayStation¬ÆMobile Development Cookbook| is an exciting and practical collection of recipes that help you make the most of this exciting new platform. It provides you with everything you need to create complete 2D or 3D games and applications that fully unlock the potential of the SDK.After quickly covering the basics, you'll learn how to utilize input sources like touch, gamepads, and motion controls, and then move on to more advanced content like creating and animating 2D graphics, networking, playing sound effects and music, adding physics, and then finally jumping into the world of 3D.

Mastering Swift

Jon Hoffman

Raspberry Pi for Secret Agents. Turn your Raspberry Pi into your very own secret agent toolbox with this set of exciting projects

Stefan Sjogelid