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- Populismo y propaganda: entre el presente y el pasado
E-book details
Los conceptos de populismo y de propaganda han estado presentes en el espacio público durante siglos. Como es bien conocido los partidos populistas suelen utilizar no solo métodos antiguos y probados de propaganda masiva, copiando algunos modelos conocidos de la historia (como la propaganda nazi o la soviética), sino que también recurren a nuevas técnicas, relacionadas con la publicidad, cada vez más presente en el espacio público. La lucha por el apoyo de los potenciales votantes se ha trasladado gradualmente de las calles a los medios de comunicación y al espacio virtual. El uso de nuevas tecnologías ha hecho posible el contacto directo con el destinatario y, de este modo, llegar a ellos con el mensaje apropiado. La presente colección de textos científicos constituye una reflexión contemporánea e interdisciplinaria sobre diferentes aspectos del populismo y de la propaganda.
La riqueza de contenidos y de perspectivas presentes en todos los textos de este volumen demuestra el gran interés en estos temas desde diferentes áreas de estudio y en su importancia tanto en referencia al pasado como a las realidades sociopolíticas contemporáneas y, por lo tanto, permite delinear nuevas perspectivas de análisis.
Łukasz Szkopiński & Agnieszka Woch
Łukasz Szkopiński & Agnieszka Woch, Introducción 9
ARTÍCULOS
Fernando Sánchez-Marcos, Rasgos populistas en la propaganda de don Juan José de Austria contra J. E. Nithard: 1668–1669 17
- LITERATURA
Tomasz Kaczmarek, La propaganda sul palcoscenico: teatro della contestazione sociale in Francia a cavallo tra l’800 e il 900 33
Gregor Perko, Richard Millet et la provocation « littéraire » 43
Ambra Pinello, Legiones y Falanges: prensa populista y literatura .. 53
Assunta Polizzi, Prensa, populismo y resistencia. Crónica sentimental de España de Manuel Vázquez Montalbán en la revista Triunfo 65
Oleksandr Pronkevich, Las ideas de José Ortega y Gasset y la crítica del populismo ucraniano en el libro Notre Dame D’Ukraine por Oksana Zabuzhko 75
Enrique Sánchez-Costa, El ensayismo político de Mario Vargas Llosa: del populismo comunista al liberalismo 87
- LENGUA
Carmen Alberdi Urquizu, Lepénisme et marinisme : variations et invariants du discours populiste identitaire 101
Joanna Ciesielka, L’Unione Sovietica nei manifesti della propaganda stalinista 111
Antonio Gaspar Galán, El populismo, entre la esfera social y la esfera discursiva 125
Joanna Kopeć & Aneta Przybysz, Le diable se cache dans les mots : une analyse linguistique et cognitive du discours populiste suivie de son application didactique 137
Máté Kovács, L’apparition d’un nom propre et de ses diverses formes néologiques dans le discours politique et médiatique hongrois 149
Maria Shvetsova, Les « phrases sans (con-)texte » dans la propagande soviétique des années 1920–1940 163
- SOCIEDAD
Łukasz Jan Berezowski, Non solo Berlusconi: rassegna panoramica dei populisti italiani della «Seconda Repubblica». Una prospettiva storico-linguistica. 175
Marco da Costa, Cuando España creía que Katyn podía ganar la guerra: visión propagandística de la Masacre de Katyn por intelectuales y periodistas de la España franquista 189
Uladzislaŭ Ivanoŭ, Le lexique de l’autoritarisme de Lukašenka et de la guerre russo-ukrainienne : le cas de la langue bélarussienne. 201
Sheyla Moroni, El 2000 visto desde el People’s Party 215
Elena Riccio, La vita privata nel racconto pubblico. Lettere di siciliani dalla Grande Guerra 229
Francesca Rizzuto, Le populisme dans le nouvel espace public médiatisé. La relation entre politique et journalisme: l’anomalie italienne. 241
- Title: Populismo y propaganda: entre el presente y el pasado
- Author: Łukasz Szkopiński, Agnieszka Woch
- ISBN: 978-83-814-2734-0, 9788381427340
- Date of issue: 2020-03-17
- Format: Ebook
- Item ID: e_1gs3
- Publisher: Wydawnictwo Uniwersytetu Łódzkiego